AmCham Tunisia organized an AmCham Franchise Day in partnership with L’Association Tunisienne de Franchise (ATF); that was held on May 30th, 2016 at Le Paris Hotel.

The event gathered AmCham Tunisia and ATF members who have got the opportunity to have an overview on the guidelines to develop a franchise in Tunisia. It was an exceptional initiative witnessed an intervention from the U.S. by the American Franchise Expert, Prof. William Edwards, who studied the power of franchising; a rapid method of developing business and generating.

There were also a presentation from the CEO and Co-Founder of the One to One for Research and Polling, Mr. Youssef Meddeb, who provided insights and market study on the franchise sector in Tunisia.

The event was moderated by Mrs. Rym Bedoui, B&Co. Consulting, who introduced the methods to develop a franchise and the challenges and opportunities of the sector in Tunisia.

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